Clocktower Advisors

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Community Grab Bag Session with Adrian Speyer

Remember when it used to be that if you went to a party or even some department stores, you could get a grab bag of goodies? You never knew what it would be but it was always fun to see what you’d end up with.

Well, we tried something similar for this show! On this episode of Talk About Your Community, we had viewers bring any community topic to the stream for both Adrian and Todd to discuss to the best of their ability. They even included topics of their own!


About Adrian Speyer

Adrian Speyer is an experienced digital marketer and community builder, with over 10 years of experience building communities. As an accomplished writer and speaker, Adrian has delivered numerous talks about community building at major international conferences and is the author of The Accidental Community Manager. His experience working with top brands has enabled him to teach community builders best practices, effective frameworks and ways to be successful in community building that have a meaningful impact on organizational goals.


Adrian's Website

Adrian's LinkedIn


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Show Notes

1:15: Todd welcomes Adrian on the stream and asks about his time working with Vanilla in regards to marketing and inbound leads. Adrian touches on the importance of approach when it comes to leads; as well a story around selling to friends.

15:20: Todd brings up an example around random messages in LinkedIn and the community lesson around the recent controversy with the Dungeons & Dragons community. 

26:13: Laura asks a question around measuring the success of onboarding, and the conversation strays to the use of AI. Carolyn asks a question on community led job opportunities. Adrian responds around misunderstandings of a community manager’s role, as well as the search for the rare unicorn. 

37:52: Ahmadou asks for tips to engage people after having lost connection post COVID. Adrian suggests a campaign or a event to help spark that feeling of connection. Todd names the Sense of Community Index 2 to answer Rogerio’s question on how to measure the sense of community in your community.