PODCAST: Running Into the Fog with Todd Nilson

In an increasingly disrupted world, more people are connecting with each other online through social media platforms. But not all of these experiences are the same.

While social platforms successfully spread information, they lack the feeling of an authentic, empathetic community.  Creating a safe space online is dependent on transparency, good management practices, and a community with common interests. If properly executed, online immersive communities have the potential to change the way we interact in every aspect of our lives.

Join the Johnson Brothers on this week’s episode of Running Into the Fog for a conversation with me.

Learn more about the differences between social media and online communities, the importance of positive engagement, and where experts like Todd believe the future of online interactions is headed.

Quotes

• “I’m fascinated by the idea of how to build trust and safe spaces in the online world where people can meaningfully get together and connect and do things with each other when geography makes it impossible.” (08:31-08:49)

• “I don’t think of social media platforms as communities.” (14:58-15:00)

• “What makes online communities work is that there are clear boundaries of who belongs here and who doesn’t.” (26:44-26:49)

• “I think that we’re going to see a strong migration away from some of the large platforms to more of these private community social experiences simply because we want to be around people that we can trust.” (27:27-27:52)

• “What I’m loving about NFTs is that they’re offering something that is a unique marker of accomplishment, recognizing participation, and then offering equity in that community.” (37:23-37:40)

• “We’re not only building communities of people who have common values with each other, but they’re also geographically close to each other.” (42:22-42:28)

• “These online spaces are play spaces where we can experiment with identities.” (48:45-48:54)